The road to the launch of Cool Earth’s website was a long one, made easy by the fact they’re such lovely people to work with.
We started with the fundamentals, an information review looking at the structure of the organisation, and how people’s roles relate to the data and functionality of the site (we used a lot of Post-It notes). Through careful planning, detailed design and considered content we launched a fully content-managed website with a flexibly built design and, in collaboration with Veda, a deep integration with CiviCRM.
The site is WordPress-based, allowing Cool Earth to use their abundant content in a rich, dynamic way. Users can donate, start fundraising campaigns, give regularly through Direct Debit, see news and statistics on the projects you’ve supported on your own personalised dashboard; the site is rich with features.