Fistral Beach Hotel
A contemporary hotel overlooking Newquay’s world famous Fistral Beach, which focuses on giving guests the personal touch – in a cool, relaxed environment.
Fistral Beach Hotel came to us with a great brief: they wanted a cool site that’s different to all their competitors. We created them something ultra modern with a focus responsiveness, imagery (for which we commissioned new photography), and typography. Keeping it different presented its own problems; we came up with some neat tricks like a stacked breadcrumb to help navigation and layered content to help SEO.
During the process they put their faith in us to deliver a whole marketing and communications campaign. We gave them Fistral Beach. Scroll down for more on that…
Fistral pays extra special attention to its guests – tailoring their stay, remembering their names and giving them a whole range of ways to enjoy their themselves, so whoever they are they can get the most from their visit. When the Hotel asked us how they might communicate this special approach, we came up with a comprehensive concept from them; Fistral Beach.
As well as the establishing the core Fistral Be concept we delivered animations, applications and ideas for rolling out the brand message across everything they do.