The Greenbank Hotel

Bringing wonder to an historic hotel

The Greenbank Hotel is over 400 years old, and in its time it’s heard its fair share of epic adventures and tall tales, from seafarers bring their stories in from their travels, to Kenneth Greene creating Wind in the Willows while staying there. As part of a new site build, we refreshed the brand identity, and created a new tone and style that puts story and wonder at the forefront. Illustration, animation, character, power and features – this one is full to the brim.

Become Charity Rebrand

A brand and website, repositioning Become as a champion of care-experienced young people, fighting for those let down by a broken system.

We’ve been working with Become for many years, from co-creation sessions with young people to digital campaigns; we’ve done it all. Most recently, we’re proud to have created an entirely new brand identity, updated content managed website and design services as part of a huge overhaul for the national charity.

Foyer Federation Advantaged Thinking

For too long society has been defining people by deficit or circumstance, tagging people with unhelpful labels like “unemployable”, “homeless” or “unable to work”. Advantaged Thinking offers a new way to look at each other.

Starting with what’s best about humanity, championing people’s strengths and seeing the capability in everyone, then using this positive outlook to achieve genuine, deep-seated, evidence-driven change for organisations and people.

BRAND | IDENTITY | WEB | ILLUSTRATION | ANIMATION

The Alverton Hotel

The Alverton Hotel is a four silver star hotel tucked away in a quiet corner of Truro, Cornwall. We were tasked with creating a new website – as well as the upkeep and adaptation of The Alverton’s existing brand through creative direction, design and illustration.

https://thealverton.co.uk

Story Juice

Creating a brand for storytelling that can change the world.

Pollada

Cool Earth approached us with an exciting new campaign that needed an eye-catching, invigorating identity. The campaign is an ambitious take on the ‘pollada‘, a Peruvian tradition where a family creates a delicious meal in exchange for donations that go towards an important cause.

coolearth.org/pollada

London Surf Film Festival 2019

London Surf/Film Festival 2019 was another stormer. Ahead of the 10 festival the team wanted the branding to be an evolution of the previous years – the most successful year yet. We created a remix of last year’s video, as well as adding to the usual bevvy of print, t-shirts, freebies, trophies and the like.

London Surf / Film Festival 2018

Eight years in, and the London Surf / Film Festival is still pushing us to innovate. Loosely based around the theme of “elements of surf” the festival extended its sell-out run to five nights. New trophies, world premiers, legendary surfers and a willingness to innovate, cements the event as one of the world’s leading surf festivals.

LS / FF 2018 Launch Trailer

Taking the theme of elements we decided to recreate the elements of surf in a small, 6″ x 6″ room at the back of our office. The event gives Londoners with the sea on their mind the opportunity to vicariously enjoy the world of surf – so the concept was a kind of metaphor for the festival itself.

We played around with many ideas before stepping back and thinking about how the elements were first explained to us, in the dusty classrooms of the 80s and 90s. Things like how waves are formed, what creates the seasons, gravity, magnetic north, wind, the sun.

And so, the studio was transformed into a makeshift lab as we embarked on a host of rudimentary science experiments. What you see in the trailer is a mix of the intentional and accidental results, laid over an epic, cinematic score – all produced in-house.

Posters

We applied some of our favourite shots of the film into the nightly posters, to ensure continuity throughout the event.

T-Shirts

Trophies

This year was the first time the winners were awarded trophies. We wanted to to continue on the elemental theme, combining wood, metal and a clear-casting bio resin (similar to the stuff used to coat surfboards). Bases were prepared by Applyworks and laser engraved by Cut By Beam. The resin discs were moulded, cast and finished in our office.

The Event

Now in its eighth year, this year’s festival spanned five sell out nights and featured award winers such as the legendary Rob Machado.

Behind the Scenes

Making the film was basically taming a long series of failures. By giving us the time to experiment, LS/FF also allowed us to find something that, we think, is unique.